Fashion Haisi Business Empowers 2021 Shishi International Fashion Week Grand Opening

On December 24, 2021, World Heritage’s innovative design bloomed in Shishi, Fujian. China’s "Golden Top Award" designer Zhang Yichao used "walking flowers" to interpret the national style of intangible cultural heritage and kicked off the 2021 Shishi International Fashion Week. This year's Shishi International Fashion Week takes advantage of the heritage of the world, takes Shishi’s "Sea Silk Starting Point" as the keynote, takes "Sea Silk Intangible Heritage + Original Design + Business Economy" as the core, and uses the carrier of the annual fashion week to export Shishi" The city image of "Modern Commercial City" and "Hai Silk Navigation Mark". The series releases include the national style show of Jinding masters that embody the "world heritage", the designer joint show that demonstrates the "Shishi design power", the brand show that showcases the "business and economic vitality", and the 10th "Shishi Cup" national college graduates Fashion design competitions and other exciting announcements, IS.CHAO, MR DESIGNER-YANGZI×UUUDE, SLAZENGER (China), Duobo and other brands will appear in this fashion week.

2021 Shishi International Fashion Week takes "Fashion Sea Silk Business Empowerment" as the theme, focuses on the development axis of Shishi building a "modern business capital", demonstrates the innovative use of world heritage elements, and further enhances the core power and inclusiveness of Shishi World Heritage .

Industry-City Linkage Technology Empowerment

"Quanzhou: Song and Yuan China’s World Ocean Trade Center" was approved to be included in the "World Heritage List". Take the spring breeze of "Sea Silk" to build a high-quality modern business capital, promote the development of the textile and apparel industry, and cultivate new formats and new fashion designs. Model: Shishi International Fashion Week, as a fashion release with strong vitality and grand scale in Quanzhou, has the mission of promoting the transformation and upgrading of the Fujian-style clothing industry cluster, and aims to build a "famous sea silk city" and "intelligence building a strong city" to show Shishi As the brand strength and international vision of the gathering place of the Minpai clothing industry, while adhering to innovative release, it links the supply of upstream and downstream resources in the industry chain, focuses on dynamic release, inherits cutting-edge designs, gathers the strength of universities, and empowers business contacts.

The textile and garment industry is Shishi's traditional advantageous industry. After decades of rapid development, it has formed a leading industrial chain in the industry. 2021 Shishi International Fashion Week combines the new trend of transformation and upgrading of textile and garment enterprises, and takes leading the trend of industrial development as its own responsibility. Through design innovation, it vigorously develops the fashion textile and garment industry, actively cultivates new business growth points, and demonstrates Shishi’s independent brand and local design. The vigorous design power of the division.

2021 Shishi International Fashion Week will take the "World Heritage" backfeed as an opportunity to promote the construction of a modern commerce and trade city, link the city industry to resonate at the same frequency, and present the vigor and vitality of the Shishi fashion industry!

Flower of Jinding Intangible Cultural Heritage Walking

The Golden Top Award designer Zhang Yichao has always been committed to promoting the inheritance of traditional Chinese culture including intangible cultural heritage with "ingenuity", and using creative designs with oriental aesthetics to show his thinking on contemporary fashion trends.

The designer digs deep into the core of traditional Chinese aesthetics, natural style, clothing skills, and humanistic philosophy, combined with unique fabric fold processing, highlighting the natural beauty of "walking flowers". Zhang Yichao applied the pattern form of hand-painted illustrations to clothing, through irregular handmade crochet patterns and lace innovation, combined with unique fabric fold processing, highlighting the nature and beauty of the "walking flowers" in the mountains and mountains; borrowing linear design The spatial shape of the building combines Victorian retro charm and some sports elements to create a unique style that is feminine and tough; the colors are internationally popular black and white, ivory rice, wheat bran, gray tuo, and yellow orange. , Youlv, etc. as the core, cleverly superimposed and combined many colors, expressing the self-life attitude and the good yearning for high-quality life of the people in the new era.

New and cutting-edge forces, college inheritance

Yang Zi, China's top ten fashion designers and the president of Shishi Fashion Designers Association, brought the designer's full range of clothing and apparel brand-MR DESIGNER-YANGZI to release in this fashion week. Designer Yang Zi has always been adhering to the value orientation of "making design more mindful". The design inspiration comes from the aesthetics and structure of modern clothing. He pays more attention to the overall effect in the material design and application, and the color application is relatively relaxed and soft. In the series design New upgrades and innovations of the profile have been added, which further reflects the sense of fusion of relaxed life and exquisite quality. The show models of the Yangzi conference will adopt the retail model of new products sold on the whole network, and share them online and in time with the audience.

Also appearing in this fashion week are British century-old sports brand SLAZENGER (China), light luxury women's clothing exclusive broadcast and other brands will appear in this fashion week.

The 2021 Shishi International Fashion Week "Lion Tide" new designers' joint show brings together 6 local new designers for trend releases. New designers such as Cai Pingping, Kuang Yong, Wu Chunguang will use their personalities and attitudes to break through the boundaries of traditional design. The new look of fashion. Among them, designer Wu Chunguang will weave with traditional manual techniques, use gold and silver warp and weft yarns to fuse ocean wave patterns, depict sea silk blueprints, and the color style is fresh and elegant, which greatly demonstrates the beauty of the fusion of clothing design and world heritage.

2021 Shishi International Fashion Week will hold the 10th "Shishi Cup" National College Graduates Fashion Design Competition Finals and Awards Ceremony. This "Shishi Cup" competition received a total of 760 outstanding graduate works from 67 colleges and universities including Wuhan Textile University, Xi'an Polytechnic University, Tsinghua University, Jiangxi Institute of Fashion Technology. After rigorous review by experts, 30 series of men's and women's clothing were selected and selected to be finalists. The collision of inspirations of young designers and the fresh interpretation of fashion promote Shishi to realize the gathering, convergence and integration of design talents, and make Shishi a source of new fashion and new ideas.

Start the city name card of "Famous City of Maritime Silk" and "City of World Heritage"! 2021 Shishi International Fashion Week is driven by "promoting the development of China's garment industry", with the direction of "spreading Shishi's heritage culture", and the goal of "making cultural heritage feed back to the city" to promote the construction of a modern business capital and boost the industry Confidence, help the development of the industry, and present the vigor and vitality of the Shishi fashion industry to the world! The city of commerce and trade, innovation empowerment, industry linkage, 2021 Shishi International Fashion Week will be a grand event.

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